We have seen a lot of rivalry and battles among top brands, through the medium of advertising - a few memorable ones would be - Coca Cola versus Pepsi, Dell versus HP or Samsung versus Apple! One unnoticed war or should we say a cold war, is the one that is happening between Apple and Google for the beacon.

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As smart phones penetrate every aspect of our lives and mobile phones become a way of life, usage of mobile apps is also increasing significantly. Though millions of apps are being launched every day, it requires months of careful planning and effort to develop a great app.

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As the world expects the next wave of cars to talk to homes and refrigerators to communicate with phones, the interoperability of the Internet of Things (IoT) is a critical need. One step towards that would be mobile cloud computing. If fully realized, mobile cloud computing will simplify hardware architectures and domain-specific software needs, erasing integration borders among IoT-enabled devices.

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